With a goal of donating up to 125,000 haircut certificates throughout the month of August, Hair Cuttery, the largest family owned and operated chain of hair salons in the country, marks its 15th year helping children in need start off the new school year with a fresh haircut as part of the company’s annual Share-a-Haircut program.

Throughout the month, for every child up to age 18 who purchases a back-to-school haircut at Hair Cuttery, one will be donated back to an underprivileged child in the communities of Hair Cuttery’s almost 900 locations.

“We are extremely proud to offer the Share-a-Haircut program to children who need it in our local Hair Cuttery communities,” said Dennis Ratner, founder and CEO of Hair Cuttery. “We want children not only to learn the power of giving but also to go back to school with confidence. Something as simple as a new haircut can help inspire both.”

To date, the Share-a-Haircut program has reached more than 800,000 children with haircut certificate donations, valued at $12 million. This being a milestone year, the company hopes to bring that number to 925,000.

Hair Cuttery supports a range of local and national causes, including St. Baldrick’s Foundation, American Red Cross, The National Network to End Domestic Violence, American Cancer Society, Susan G. Komen for the Cure and Girls on the Run.